This course will enable the students to develop a research orientation among students and thereby making their managerial decision-making process scientific.
Course |
Learning outcome (at course level) |
Learning and teaching strategies |
Assessment Strategies |
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Course Code |
Course title |
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24ATG/24BSG/24FSG 124 |
Research Methodology I (Theory) |
CO19: Evaluate the concept of research and its types. CO20: Examine the overall process of designing a research study from its inception. CO21: Formulate quantitative research questions, classify and distinguish the measurement & scaling techniques. Identify suitable measures and sources of information for data collection. CO22: Design appropriate data collection technique for research. CO23: Analyze and classify tools and techniques used in measurement of data. CO24: Contribute effectively in course-specific interaction |
Approach in Teaching: Interactive Lectures, Discussion, Tutorials, Problem Solving Sessions & Presentations Learning activities for the students: Self-learning assignments, Case Study Analysis, Class Presentations (Individual & Group)
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Continuous Assessment Test, Semester End Examinations, Quiz, Solving Numerical Problems, Assignments, Individual & Group Projects |
● Data gathering instruments: Observation, Interview, Questionnaires and Schedules, their construction, Technique of data collection, Scrutiny of data, Accuracy of measurements, Testing of a questionnaire.
● Scaling Techniques: Purpose of scaling techniques, Types of scales- Nominal, Ordinal, Interval and Ratio scales. Goodness of Measurement Scales
Suggested Readings
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