The objective of this course is to acquaint the students with concepts and techniques used in Micro-economic theory and to enable them to apply this knowledge in business decision-making
Central problems of economy, Concept & definition of micro economics & macro economics, scope of microeconomics, Types of Micro Economic Analysis. Role of Micro and Macro Economic Analysis in Formulation of Business Policy. Difference and Inter Dependence of Micro and Macro Economics.
Meaning, Assumptions, Properties of Indifference curves, Budget Line, Consumer Equilibrium, Price, income and substitution effect.
Meaning, Determinants, Assumptions of the Law of demand, Exceptions of Law.
Elasticity of demand- Meaning, Degree of Price Elasticity. Income and Cross Elasticity,Methods of Measurement of Price Elasticity of Demand.-Percentage, Total outlay, Point, Arc method.
Demand forecasting- concept, methods.
Law of Supply: Meaning and Determinants
Law of Production- Meaning of Production, Law of Variable Proportions, Returns to scale, Production and Equal product curves (Isoquants), Least cost combination.