Business Research: Introduction to SPSS

Paper Code: 
ATG/BSG/FSG -125
Credits: 
6
Contact Hours: 
90.00
Max. Marks: 
100.00
Objective: 

The course will enable students to -

 

  1. Familiarize participants with Statistical packages i.e. IBM  SPSS. 
  2. Impart knowledge for enabling students to develop data analytics skills and meaningful interpretation to the data sets so as to solve the business/Research problem.

 

COURSE OUTCOMES (Cos):

 

Course

Learning outcome (at course level)

Learning and teaching strategies

Assessment Strategies

Paper Code

Paper Title

ATG / BSG / FSG 125

Introduction to SPSS

(Practical)

The students will be able to –

 

CO21: Have basic knowledge on qualitative research techniques .

CO22: Have adequate knowledge on measurement & scaling techniques as well as the quantitative data analysis.

CO23: Have basic awareness of data analysis-and hypothesis testing procedures      

Approach in teaching:

Interactive Lectures, Discussion, Tutorials, Reading assignments, Team teaching

 

Learning activities for the students:

Field activities, Presentation, Giving tasks

Quiz, test, assignments and viva-voce

 

15.00
Unit I: 
.
Introduction to SPSS: Data Entry, Data Editor, Basic Calculations, Recoding, Missing values, Split file, Weighted Cases, Using EXCEL Data.
15.00
Unit II: 
.
Managing Data: Data Entry, Frequencies, Descriptive, Cross Tabs, Exploratory, Custom Tables.
20.00
Unit III: 
.
Visual Statistics using SPSS: Chart Builder, Histograms, Box Plots, Bar Charts, Cluster Bar, Stacked Bar, Error bar, Line charts, Pie charts, Editing graphs and Axes.
20.00
Unit IV: 
.
Descriptive Statistics using SPSS: Measures of central tendency, variability, deviation from normality, size and stability, chi-square analyses.
20.00
Unit V: 
.
Bi variate Correlation using SPSS: Bi variate Correlation, Partial Correlations and the correlation matrix.
Essential Readings: 
1. James B Cunningham (2011), Using SPSS: An interactive hands- on Approach, Peacock publisher, 3 rd Edition.
2. A. Rajathi & P. Chandran (2012), SPSS for You, mjp publishers.
3. Seyed Reza Hashemian Rahaghi, Farnaz Abed Ashtiani (2011), Basic of Statistics & SPSS, create space independent publishing platform.
4. Robert H. Carver (2013), Doing Data Analysis with SPSS version 18.0, Cengage publishers, 5 th edition.
5. S. Ajai Gaur (2009), Statistical methods for practice & research: A guide to Data Analysis using SPSS, Sage Publishers, 2 nd edition.
Academic Year: 
2019-2020
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