Business Analysis

Paper Code: 
AAF 413
Credits: 
3
Contact Hours: 
45.00
Max. Marks: 
100.00
Objective: 

To apply relevant knowledge, skills, and exercise professional judgement in assessing strategic position, determining strategic choice, and implementing strategic action through beneficial business process and structural change

10.00

Strategic position: The need for, and purpose of, strategic and
business analysis; .Environmental issues affecting the strategic
position of, and future outlook for, an organisation; .Competitive
forces affecting an organisation; .Marketing and the value of goods
and services; The internal resources, capabilities and competences of
an organisation; The expectations of stakeholders and the influence
of ethics and culture

10.00

Strategic choices: The influence of corporate strategy on an
organisation; Alternative approaches to achieving competitive
advantage; .Alternative directions and methods of development;
Strategic action: Organising and enabling success; Managing
strategic change; .Understanding strategy development

10.00

Business and Process Change: Business change; The role of process
and process change initiatives; Improving the processes of the
organisation; Software solutions

8.00

Information technology: Principles of information technology;
Principles of e-business; E-business application: upstream supply
chain management; E-business application: downstream supply
chain management; E-business application: customer relationship
management

7.00

Project management: The nature of projects; Building a business
case; Managing and leading projects; Planning, monitoring and
controlling projects; Concluding a project
Financial Analysis: The link between strategy and finance; Finance
decisions to formulate and support business strategy; The role of
cost and management accounting in strategic planning and
implementation; Financial implications of making strategic choices
and of implementing strategic actions
People: Strategy and people: leadership; Strategy and people: job
design

References: 

Study material of ACCA

Academic Year: