APPLIED ENGLISH

Paper Code: 
AAF 116
Credits: 
2
Contact Hours: 
30.00
Max. Marks: 
100.00
Objective: 

Course Outcomes (COs):

Course Outcomes

Learning and teaching strategies

Assessment Strategies

On completion of this course, the students will be able to:

CO30: Judge the vocabulary for business communication

CO31: Appraise the students with the basic grammatical skills

CO32: Develop the verbal and non-verbal aspects of communication

CO33: Familiarize the students with the writing skills needed in the business environment

CO34: Display compositional skills over a variety of written tasks

Interactive Lectures, Discussion, Reading assignments, Demonstration, Presentations, Effective questions, Seminar presentation, Quizzes, Group Discussions, Discussing articles and events

Class test, Semester end examinations, Quiz, Assignments, Presentation, Group Discussion

 

6.00
Unit I: 

Vocabulary and Grammar                                                                                       

·   Synonyms & Antonyms (Business Vocabulary)

·   Prefix & Suffix

·   Modals  

6.00
Unit II: 

Transformation of Sentences                                                                                    

·   Direct & Indirect Narration

Active and Passive Voice

6.00
Unit III: 

Communication Skills                                                                                                

·   Group Discussions

·   Job Interviews

·   Seminar Presentations

·   Non-Verbal communication

                                                

6.00
Unit IV: 

Compositional Skills                                                                                       

·   Business Letters            

·   Job-Applications and CVs

6.00
Unit V: 

Professional Writing Skills                                                                                     

·   Précis Writing

·   Report Writing

Essential Readings: 

·         A University Grammar of English by Quirk &Greenbaum (O.Longman,1973).

·         A Foundation English Course for Undergraduates (Ed. Gunashekar, Book 1, CIEFL, Hyderabad).

·         Prose for Pleasure and Comprehension by H.G.SuryanarayanaRao (OUP).

·         A Guide to Patterns & Usage by A.S.Hornby.

·         CVs & Job Applications by Judith Leigh(OUP, 2004)

 

References: 

·         English at the Workplace (Eds.PanjaSawhney&Verma, Macmillan, 2006)

·         Professional Communication by R.P. Singh (OUP, 2001)

·         English Made Simply by Arthur Waldhorn& Arthur Zeiger (Made Simple Books, Garden City, New York, 1991)

·         The Written Word by Vandana R. Singh (OUP)

·         The Mind’s  Eye by Alan Maley, A. Duff and F. Grellet (CUP, 1980)

·         An Intermediate English Grammar by C.D. Siddhu (O. Longman)

·         Kumar, Sanjay, Pushpalata. Communication Skills. New Delhi: OUP, 2011.

e- RESOURCES:

·         OECD Economics iLibrary:

      https://www.oecd-ilibrary.org/economics

·         Edward Elgar E-books(Economics and Finance Collection):

      https://www.elgaronline.com/browse?access=user&level=parent

REFERENCE JOURNALS:

 

·         Journal of Business Finance and Accounting

·         Foundations and Trends in Accounting

·         Journal of Open Innovation: Technology, Market and Complexity

 

Academic Year: 
2023-2024
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